Alice in Spiceland

The cute candy-coloured shop Spice Story at mega Bangkok mall Siam Paragon is well worth seeking out, not only to stock up on all things spicy but to gawk at the happy-hued decor.

Tucked away in a corner of the ground floor near the entrance to the huge and impressive Gourmet Market, Spice Story is packed to the rafters with bottles and baskets of spices. From different types of pepper and rock salt to star anise, cinnamon sticks and much, much more, the spices come in covetable packaging and are surprisingly good value (most are 30 to 70 baht a bottle). Other fragrant offerings include Asian lunch dishes and intriguing, spice-infused ice-cream flavours.

Spice Story is a riot of colour, something like a candy store meets Chinese kitsch – one of the funkiest retail interiors I’ve seen!


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